KIBO was founded together with like-minded partners during the COVID-19 pandemic,
out of a desire to bring a more hopeful future to an industry facing unprecedented challenges.
What we value most are the cultures, histories, and human stories that lie behind local ingredients and food traditions.
Rather than simply “communicating” these stories,
our mission is to make them visible through thoughtful planning and immersive experiences,
and to pass them on to the next generation.
We do not seek fulfillment in the metropolitan areas alone—places that are easy to sell.
Instead, we carefully uncover the unique魅力 and craftsmanship rooted in each region,
and translate them into food experiences that engage the senses and remain in memory.
This is the role KIBO continues to pursue.
Working alongside producers, chefs, local governments, and businesses across Japan,
we design experiential projects that resonate through sound, aroma, taste, texture, and design—
creating systems where empathy expands and value circulates.
Guided by the light of “hope” embedded in the name KIBO,
we will continue to engage sincerely with Japan’s rich food culture,
building bridges between regions and cities,
between those who create and those who partake—
and carrying these connections into the future.